Retention Manager

To ensure effective retention of the company’s clients in Cyprus, we are looking for a leader for the position of Retention Manager

Registration: official in the staff of the company when relocating to Cyprus. Other types of employment are discussed individually.

In search of Retention- manager for a modern company in the field of gambling.

You will be responsible for:

• Development and implementation of retention strategies: creation and implementation of loyalty programs, bonus offers and promotions adapted to different player segments (newcomers, VIP, inactive).
• Development and launch of trigger campaigns to prevent churn.
• Customer experience personalization: analyzing gaming behavior to segment the audience and create personalized offers.
• Data analysis and reporting: monitoring key metrics (LTV, churn rate, ARPU, CPA, etc.).
• Segmentation of the player base by various parameters (activity, deposit frequency, amount of bets, etc.).
• Working with inactive players: development and implementation of reanimation campaigns to bring back inactive users, offering personalized motivational offers.
• Controlling the player lifecycle: developing and implementing strategies to maintain interest in the product at all stages of user interaction.

We expect that you already have:

• 2 years or more in the role of Retention Manager or a similar position in the gaming industry
• Understanding of the principles of working with CRM systems and analytical tools.
• Experience with various communication channels (email, SMS, push notifications).
• Skills in data analytics and work